Our Team


Kevin Beckett

Kev Beckett

Following a successful career working at Sales Director Level for some of the world’s leading telecoms companies, Kevin joined Ayudar in October 2013. He brings with him a wealth of sales experience having won significant Managed Service contracts including Enterprise PLC, Coopervision Inc, Teleplan, Accor Hotels, Boots, Ladbrokes, Morrisons, Bravura, N Brown, Yorkshire Building Society, Virgin Money and Yodel.


Dominic Hammond

Dom Website Photo

Dominic was Senior Legal Advisor at Vodafone before joining the team in September 2013. His experience includes valued service with Cable and Wireless Worldwide where he was responsible for negotiation and on-going management of significant , high value managed outsource contracts in the new business, retail, banking and leisure sectors. His client list includes such household names as Tesco Stores, Tesco Bank, Ladbrokes, Marks & Spencer, Lloyds Bank, Centrica, RBS, Trinity Mirror Plc, Barclays, Rolls Royce.


Simon Tappin

Simon Tappin

Simon joined Ayudar in October 2013, he has over 16 years of experience spanning the vendor, service provider and enterprise IT/Telco arenas across private and public sectors. Having worked at the world’s largest telco’s Verizon, NTT and BT, and equipment manufacturers such as Cisco. Simon can fully appreciate customer’s technical requirements on a global (and local) scale across multiple technology stacks, and is highly respected among colleagues and peers for his ability to take ‘the dream’ and turn it into a technical deliverable reality.

Rhodri Thomas

Simon Tappin

Following a successful career in account management and business development for both Cable & Wireless and Vodafone, Rhodri joined Ayudar in October 2015. He brings a wealth of experience in the telecommunications industry, having worked with customers across a number of sectors to deliver solutions including Yodel, Sodexo, KONE, Aggregate Industries, RR Donnelley and Ladbrokes.